Lately I have been struggling with the word “value”. We have been born in interesting times where everything changes. As soon as you buy the new “must have” it is instantly out of date. You drive a brand new car off the dealer’s lot and its value has depreciated by thousands of dollars. If so much is changing so quickly, where do we find value in what we buy for either our businesses or ourselves? How do we know we are giving a solid value to our families with our services? What products or services can a service business comfortably purchase? Are we so used to helping others that we forget that there are services to help us.
This question of value caused me to search for the definition of value in the dictionary – on the Internet. I realized I did not own a hard copy dictionary anymore. Clearly, I do not see the value in keeping one on hand. I went to http://dictionary.reference.com/ and this is what it said:
- An amount, as of goods, services, or money, considered to be a fair and suitable equivalent for something else; a fair price or return.
- Monetary or material worth: the fluctuating value of gold and silver.
- Worth in usefulness or importance to the possessor; utility or merit: the value of an education.
- A principle, standard, or quality considered worthwhile or desirable: “The speech was a summons back to the patrician values of restraint and responsibility” (Jonathan Alter). (more…)